I am shocked by the lack of outrage or controversy, from women, of the new three doors Hyundai Veloster 2012 commercial. In the ad a young guy steps out of his car with two sexy beautiful females, a blonde and a brunette. The TV ad implicitly refers to something sexual when the narrator says: “Why three doors? You know why. The Veloster, engineered for whatever!”
The narration leaves, mainly, male viewers to their fantasy to figure out what “for whatever” means and the relationship between the man and the two women in the ad.
Sometimes I feel how you describe an action in words is what counts not the action itself. For example, many people consider individuals who wake up at sunrise to meditate and to connect with their inner-selves to be cool and open-minded compared to close-minded religious people who wake up early in the morning to pray and connect with a God they can’t see.
So, I wonder why women didn’t feel this TV commercial to be offensive and degrading to their dignity.